Korean designer Joong Ho Choi developed a modern lighting approach from the traditional korean illumination device, the new lighting device is finished in steel and glass, it could be either fixed on the metal pole or held by hand.
+ CONCEPT
Reinterpreting the ‘chong-sa-chorong’, the korean illumination device, in terms of modern thoughts.
This lighting device could be hanged onto fixed metal pole, or held by hand, but most importantly when it was hanged onto a long fixed pole called ‘deung rong deh’, it would vividly show the difference between the wall and the illumination itself, building up tensions in the atmosphere.
That tension could be maximized by just hanging on to the supporting pole, and I have brought along the advantageous idea from the ‘chong-sa-chorong’ which is being able to move from place to another in various directions.
+ Technical data
Material: Steel Glass
Size: H300 X W1075 X 1860(mm)
+ All images courtesy of Joong Ho Choi







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